Fiverr Marketplace Affiliate Program Promotion tips.

September 24th, 2018

The CPA Offers for the Fiverr Marketplace have been among our top performing offers for a VERY long time. The first fiverr offer on PeerFly launched in 2012! Most of our Fiverr offers are setup on a flat-rate CPA basis where PeerFly affiliates get paid each time someone uses your link to register for an account on fiverr.com and completes their first gig purchase. Payouts range from $12 to $40 for our standard fiverr offers (depending on the category) and as much as $80 for fiverr pro.

We recently spoke with our friends over at fiverr to get some of the most up to date info to help you successfully promote fiverr to your audience. Check out the Q & A, and afterwards we will share a brand new BIG TIP that of a specific subcategory on fiverr that is ON FIRE currently.

1) For those that don’t know, what is Fiverr.com ?

Fiverr is the world’s largest marketplace for creative and digital services, including graphic design, copywriting, voice overs, music and film editing, Program and Tech and many more.. Fiverr’s mission is to champion the entrepreneur in us all by giving entrepreneurs, freelancers, small businesses and even enterprises the resources they need to get things done in the new economy.

2) What makes Fiverr different from your competitors?

Fiverr runs a productized SaaP (service as a product) marketplace. Whereas our competitors run on a high-friction model where freelancers have to be on tap 24/7 to submit proposals and bids, Fiverr runs on an e-commerce-like model; Freelancers on Fiverr pre-scope and pre-price their services, so that when potential buyers see their gig page, they know exactly what they’re getting and for how much. If it looks appealing to them, they can purchase the service with the click of a button – similar to buying a product online. No negotiating, no proposals, just work!

3) What are the most popular Gig categories, by volume of purchases?

Some of our most popular categories on the platform include graphic design, video and animation, writing and translation and programing and tech. As you can imagine, these are all areas that small businesses and entrepreneurs need a lot of help with in the early stages of their companies.

4) What percentage of Fiverr transactions are occurring on mobile compared to desktop?

As of right now, 40% of Fiverr business comes from mobile. The mobile affiliation traffic is on a high increase and has huge potential. It’s growing in hundreds of percentages in the past months and currently is 25% of affiliates traffic.

5) What are the top 10 countries by volume of orders?

U.S. is our largest market with the UK coming in second. Not far behind are CA, AU, NL, DE, SCAND, FR.

We are available all over the world, English speaking GEOs would work better.

6) Are there any common demographic information points that are common among the majority of customers who purchase a gig on fiverr?

The majority of Fiverr users purchase Gigs for their business needs, and their shared characteristic is them being owners of small/medium businesses and entrepreneurs themselves.

Fiverr is THE place for the Office Hero.

7) What categories, niches, or markets are best on fiverr in terms of engaged customers who purchase larger priced gigs or make return to purchase multiple times over the course of time?

Fiverr launched the Fiverr Pro services, which offers a high end service and quality Gigs, with the same hassle-free process; you can reach out to hand vetted professionals and hire renowned designers, writers, filmmakers, etc. Those are a real game changer and bring a lot of value to both buyers and sellers.

8) What ad types do you believe lead to the best results?

The best ads are native content (articles, reviews etc.) with referral links. Also, we offer short text links and branded banners.

9) Is there an age range for Fiverr’s ideal customers?

Fiverr’s ideal (and actual majority) customers are between the ages of 25-45.

10) What types of sites are the best audience match for Fiverr potential customers?

New customers can come from anywhere, but the sites that we typically target are dependent on whatever news we are pushing on them. For instance, when we launched Fiverr Pro back in June, we targeted a number business and technology publications, while also focusing on vertical publications in the marketing, design and IT space.

 

11) What information do you think is important for an affiliate to communicate to their audience about fiverr?

Fiverr is the world’s largest marketplace for creative and digital services, including graphic design, copywriting, voice overs, and music and film editing. Fiverr’s mission is to champion the entrepreneur in us all by giving entrepreneurs, freelancers, small businesses and even enterprises the resources they need to get things done quickly, flexibly and fearlessly so that they can thrive in today’s always-on world. Fiverr’s global community of freelancers have delivered tens of millions of high-quality Gigs from over 150 service categories across 170 countries.

Fiverr is a global online marketplace offering tasks and services. Freelancers use Fiverr to offer services in more than 150 categories, to customers worldwide. Currently, Fiverr lists more than three million services on its site.

12) Do you have any example Ad Headings and Ad Copy that is short and sweet and leads to good conversion rates?

Fiverr – Top Talent Around The World

Don’t Just Dream, Do. Freelance Services For The Lean Entrepreneur.

Fiverr – Do More On The Go – With Talented Freelancers

Bring Your Idea – We’ll Handle The Rest

Start, Run, & Grow Your Business On Fiverr – Freelancers At Your Service.

Fiverr Is Taking Over – Freelancers At Your Service

You’re Busy. Hire Someone To Do It For You Instead Of Reading This Ad.

13) Do you recommend any specific traffic sources? If so, which ones?

ANY! SEO, Blogs & websites, SM, Podcasts etc. Note that in general, sponsored ads on search engines that display the Fiverr URL or on SM (linking to Fiverr and not to your website/webpage) are not allowed. A sponsored link to Fiverr’s website through your ID may mislead the user/ the regulator to believe the advertisement was sponsored by Fiverr.

14) What categories do you think would be the best fit for an affiliate who is just starting to promote Fiverr?

Since Fiverr’s target audience is everyone, everywhere, this depends on the affiliate’s audience. The broad range of services, including over 150 sub-categories, gives you the power to attract the widest range of audiences. Some of our most popular categories on the platform include graphic design, video and animation, writing and translation and programming and tech.

15) Is it helpful for affiliates to translate banners into the predominant language of the country they are promoting in, or do they see better results with the english banners?

Most of Fiverr’s users are English speakers and Fiverr.com is in English. But since Fiverr is available in over 170 countries, translated banners can attract and engage local traffic.

Thanks so much for this information, Fiverr!

If you’re interested in promoting fiverr.com, simply search for “fiverr” in your affiliate dashboard and select the most relevant category. For the “main” fiverr offer, you can check out offer 19690 “Fiverr – All Countries”.

Ready for that big tip? For those of you who have noticed offer # 40896 “Fiverr: Gaming Gigs” you might have already figured this out. Gaming related gigs including “play along with” services on games such as Fortnite, OverWatch, PubG, and more are BLOWING UP right now. If you have any gamer related traffic, it’s a great time to promote fiverr to your audience.

But wait, there’s more. The client has recently upgraded the LP funcionality of EVERY affiliate link with a suggestion to the user to register. This has increased conversion rates more than 5% with some sources.

Good Luck with your affiliate promotions and let us know if we can do anything to help you succeed!

[Compliance Warning – do not sign up for fiverr yourself using your affiliate link, or get a friend to sign up for fiverr. This offer, as with nearly every offer on PeerFly, is intended for affiliates to utilize to promote the client’s site and bring in large numbers of new users that are actually interested in the products/services on fiverr.com. When you try to get friends to sign up for something they don’t want just so you can get the commission, there are going to be numerous indicators to the client that this registration is not a typical interested user. Contact your AM if you have further questions on this. ]

 

TravisPeerFly

Travis is a dedicated member of the PeerFly Team, working primarily in the Business Development Department. He has been involved in the Online Advertising & Marketing Industry since 2007.

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